date column will be parsed using the
%Y-%m-%d format.
Please note that as we do not pass timezone parameter to
PARSE_TIMESTAMP, it will set UTC as the timezone by
default. You should always set timezone appropriately for parsed timestamps as
Cube always does timezone conversions according to user settings.
Although query performance of big data backends like BigQuery or Presto won’t
likely suffer from date parsing, performance of RDBMS backends like Postgres
most likely will. Adding timestamp columns with indexes or transforming the
data upstream should strongly be considered in this case.